What Is the Pantone Color 2024? The Big “Oops”, the Meaning of the Shade, and Why We Love It!

by Kristiyana
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Do you know what time it is? Every December, for decades now, one color has dictated all the trends in fashion, makeup, nails, and interior design! Last year, it was Viva Magenta, and the year before, Very Peri. So, what will the Pantone color 2024 be? Let’s shed some light on it!

What Is the Pantone Color 2024?

pantone color 2024

Before we reveal the color, we need to talk about the big “oops” from Pantone. Are you ready for it? The big unveiling of the next color of the year 2024 is finally here! Or… not exactly? If, like us, you’re constantly refreshing their site… You may have thought until now that Pantone’s color of the year 2024 is… White! It seems that Pantone has really mastered the art of mystery and suspense and taken it to the next level, inspired by Agatha Christie herself. Their website is a sight to behold, isn’t it? The thrilling white canvas with the bold word “Error” engraved on it is utterly inspiring, and there’s no doubt we’ll be seeing it dominate all fashion trends! You don’t have to pull out the tarot cards to know what it’s going to be! We’re all in the dark! I mean… who really needs a countdown when you can have the exciting sensation of an adrenaline rush coursing through your veins like wildfire only to find nothing at all? Some even say that good things come to those who wait. And we, patient as we are at Deavita.net, are masters in the art of waiting without getting anything at the end! But we’re not going to leave you hanging! Jokes aside, despite the mistakes, the new color has just been released, and it’s “Peach Fuzz”! This beautiful fusion of orange shades will replace last year’s exciting Viva Magenta!

peach fuzz pantone color of the year 2024
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Why Is the Pantone Color 2024 so Important?

We may have been a little over-dramatic due to the site malfunction, but we’ve all been patiently waiting for this day! And, boy, Pantone really does pick the most wonderful colors every year! But you might ask… Why is Pantone important and significant? The color palette, or rather the system, has been used for years by many major industries around the world. It identifies different colors and provides a color language that’s easy for everyone to use. Take the color orange, for example. “Peach Fuzz” is a unique color number 13-1023, derived from orange, mixed with white and yellow. Designers around the world look for this exact number when making a product, to get the exact color they see on screen. Precision is important, which is why Pantone is so renowned.

pantone color year 2024

Color Theory and Peach Fuzz

The very basis of Pantone’s new 2024 color Peach Fuzz lies in color theory. If you don’t know what this means, we’re here to help! For most people, the announcement of the color of the year may seem trivial. “Why is it so important? How will our lives change?” Let’s look at it this way. People have a unique ability to appreciate beauty and, through that beauty, to convey many different emotions. Mixing colors and creating new shades is an art form in itself. In fact, it’s directly linked to psychology, and in particular to our emotions. That’s why people often rely on color theory to paint their walls at home and decorate. For example, green walls are perfect for a bedroom. They’re soothing and help you relax. If you put on red paint, your eyes and brain will be overstimulated. But what about Peach Fuzz? This gorgeous blend of orange, white, yellow and pink hues seduces with its simplistic beauty and angelic radiance. Here’s how Leatrice Eiseman, Executive Director of the Pantone Color Institute, describes this color:

“In seeking a hue that echoes our innate yearning for closeness and connection, we chose a color radiant with warmth and modern elegance. A shade that resonates with compassion, offers a tactile embrace, and effortlessly bridges the youthful with the timeless.”

pantone color trend 2024

How Will the Peach Fuzz Color Influence Trends in 2024?

Whether in fashion or interior design, Peach Fuzz is the perfect color that exudes calm, beauty and, above all, timeless elegance. How to wear Peach Fuzz? Beautifully blended and created with love and care, the new Pantone color of the year 2024 will soon dominate trends. Putting aside the minor inconveniences and the enormous anticipation of the big reveal, it’s the perfect shade to bring calm to your home and balance to your wardrobe. And the best part? It can be combined with many other shades from the color palette to create the perfect oasis or outfit. We’ll talk more about this when the designers have had time to work with the gorgeous “Peach Fuzz”. But until then… let’s relax and enjoy!

Also read: Introducing the Pantone Color for Fall 2023: Kate Spade Green

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